1RUN
ants in my pants
I'm afraid their problem is greater than lack of technology or an economy in the toilet. I think their brand image may be going out of fashion (similar to SUV's), and that they don't have the vision to evolve it....
I'd hate to be in their position, trading on brand and heritage.
My little V Star cost me $2900 (with 2K miles) in the spring and I see them even cheaper now. I've seen lots of low-mileage metric cruisers dumped on the market, evidently after the owners decide riding wasn't what they expected (can't blame them for facing reality). Even if I wanted a harley - which I don't - I would have a hard time justifying the premium price, given the competition.
There is no limit to the price. The price of the bike is nothing.
It becomes a devotion, You can buy a Ford truck with the Harley logo, You can buy a bowl for Your dogs food,, with a Harley logo. There is nothing in your life, that I can think of right now..that isn't available with a Harley logo.
(including Your Skin)

There is nothing in your life, that I can think of right now..that isn't available with a Harley logo.
I'd hate to be in their position, trading on brand and heritage.
My little V Star cost me $2900 (with 2K miles) in the spring and I see them even cheaper now. I've seen lots of low-mileage metric cruisers dumped on the market, evidently after the owners decide riding wasn't what they expected (can't blame them for facing reality). Even if I wanted a harley - which I don't - I would have a hard time justifying the premium price, given the competition.
Be different, buy a victory.
This morning on CNN/Fortune.com is an article on HD's aging customer base. Now that they got rid of Buell and MV Agusta, what is the solution??
http://money.cnn.com/2010/09/17/autos/harley_davidson_fall.fortune/index.htm
If Harley wants to appeal to today's youths, they should turn the Sportster into a fixie and sell HD-branded leather cardigans.
cruiser = harley.